How to Optimize Your Booth and Sell More

As your inbox may have noticed, email marketing is on the rise. And for good reason! Email marketing is a powerful tool to help you connect with your audience and provide more information and value than you can on social media. Unlike social media, you aren’t fighting an algorithm. You’re in total control of what your audience sees and when. If you master sharing the right information at the right time, you can turn potential customers into loyal supporters. But first, you need an audience!